In late 2018 Shorelight launched its first customer facing site and since has also continued to improve our B2B Marketplace portal. We aim to create a set of tools and experiences that would give our customers the info they need to make informed decisions about studying in the U.S.
Creative Direction | Design Manager | User Experience Design
Redesign of the Shorelight Brand. As the business scales, so does the brand. Simplified logotype, naming and visual style help a young startup continue to grow.
Creative Direction | Branding | UX/UI Design
Location focused magazine, highlighting the diverse American cities Shorelight partner universities.
Creative Direction | Content Strategy | Editorial Design
The University of Mississippi (Ole Miss) is a charming liberal arts university located in Oxford, Mississippi. The Ole Miss Global program is a Shorelight partnership, that give international students best-in-class support and access to an uniquely American education.
Brand Positioning | Creative Direction | Website Design
American Collegiate is an elite, first-year undergraduate-level
program for aspiring international students who seek transfer admission to the
most selective institutions in the U.S. and world.
Brand Guidelines | Creative Direction | Website Design
Rethinking the print and digital strategy behind engaging with Northeastern University's alumni audience. Work in Progress
Art Direction | Editorial Design | Website Design | Email Marketing
Scroll down to view the process I took to develop the
branding and digital experience for Liquid Lab.
Full-scale rebrand of a 75+ year old candy company in New Orleans.
Creative Direction | Branding | Packaging | Website Design
Comprehensive rebrand of the well-known testing service.
Logo Design | Art Direction | Print Collateral
Redesign of a top university's communications materials.
Art Direction | Print Collateral | Print Production
A family organizational app that manages your schedule and stores your milestones. Work in Progress
User Research/Testing | Competitive Analysis | Creative Direction | Logo Design | App Design | Interaction Design
Cover and spreads from small and large circulation publications.
Art Direction | Editorial Design | Print Production
Custom event design, art direction, planning and implementation.
Project Management | Art Direction | Stationery Design | Event Styling | Event Coordination
